Over the centuries, great military strategists like Sun Tzu displayed a keen understanding of the laws of physics, which in turn served well in battle. We advocate the same approach to strategy, project development and tactical communications by adopting scientific disciplines in aid of producing organised knowledge and meaningful collaboration. 

Knowledge distribution in the 20th Century focused on consumerism and information silos, which in turn drove unsustainable cogs in the economy. Our vision is to leverage mass media and the laws of physics to accelerate efforts of best practice. In support of the transition to a new means of value creation and fiscal innovation, Equilibrium's consulting strategy emulates nature's highly efficient principle of 'self organisation':

Biological systems, from multicellular organisms to social insects ("superorganisms"), get tremendous mileage from the cooperation of vast numbers of cheap, unreliable, and limited individuals. As we build artificial systems with similar characteristics - robot swarms, modular robots, sensor networks, programmable materials - can we achieve the kind of complexity and reliability that nature achieves?

- Self-organising systems research group, Harvard University